Swiss America vs Blanchard Company: Which Delivers Greater Investments?

Deciding between Swiss America vs Blanchard Company for your precious metals investment? This straightforward comparison will provide you with the key differences in investment services, customer experience, and overall value, helping you identify which company aligns with your financial objectives.

Key Takeaways

Company Overview: Swiss America and Blanchard

Augusta Precious Metals

Swiss America and Blanchard Company, both well-established entities in the precious metals industry, offer a range of investment options and services, including:

These companies cater to diverse investment needs, ensuring their clients receive top-notch service and unmatched industry knowledge.

Swiss America

Swiss America, a reputable precious metal dealer, has been advising clients on diversifying their assets into U.S. gold and silver coins since 1982. With a strong conviction in gold as a fundamental store of value, Swiss America takes proactive measures and sets a leading example in promoting economic self-sufficiency and personal educational development.

This company offers a variety of options for individuals looking to invest in gold, silver, and platinum precious metals, including silver investments. With an array of products to choose from, Swiss America ensures its clients have the flexibility to make investments tailored to their financial goals.

Blanchard Company

Established in Cambridge, MA prior to 1895, Blanchard Company, often referred to as a gold bureau due to its expertise in precious metals, has since become a respected player in the precious metals market. Founded by Jim Blanchard and Donald Doyle, the company’s longevity is a testament to its commitment to its clients and the industry at large.

Blanchard Company offers investment services in:

They also provide guidance on incorporating precious metals into retirement accounts, such as Roth IRAs. Their diverse range of products, from gold and silver bullion to rare collectible coins, ensures that every client’s unique needs and preferences are catered to.

Investment Options: Gold Bullion, Coins, and More

gold, coins, bullions

Swiss America provides a range of U.S. and foreign gold bullion coins, along with gold bullion bars with diverse designs, purity, and weight options. This variety helps investors achieve precious metals diversification in their portfolios.

Blanchard Company also provides a variety of gold bullion coins, including BU, circulated, and uncirculated options. In addition to gold, both Swiss America and Blanchard Company offer investment opportunities in silver coins and bullion, platinum, and palladium, ensuring a diverse range of investment options for their clients.

Pricing Structures and Transparency

For investments in precious metals, clear and transparent pricing structures are vital. This clarity helps clients to fully grasp the costs tied to their investments. Both Swiss America and Blanchard Company prioritize this transparency, providing clear breakdowns of costs and fees.

Understanding a dealer’s pricing structure enables more transparent transactions. Swiss America and Blanchard Company help foster trust and long-term relationships by offering straightforward and comprehensible pricing, empowering their clients to make knowledgeable decisions.

Customer Service and Support

In the world of precious metal trading, effective customer service – being responsive and informed – is key. It guides investors along every step of their investment journey. Swiss America provides customer support services through telephone, fax, and mailing address, with easily accessible contact numbers for clients.

Blanchard Company, recognized as a reputable authority in the precious metals sector, also values customer service. However, customer grievances regarding elevated prices have impacted their reputation in this area. Therefore, while both companies prioritize customer service, their approaches and subsequent reputations differ.

Educational Resources and Market Analysis Tools

Swiss America and Blanchard Company offer a variety of educational materials designed to assist investors in making well-informed decisions. Swiss America provides special reports and educational materials that encompass trends in gold, silver, and other precious metals, as well as guidance on initiating investments in various products.

Blanchard Company offers tailored market news updates for the precious metal and rare coin markets. These tools help investors stay informed about market trends and developments, allowing them to make timely and informed decisions about their investments.

Gold IRA Services

Patriot Gold Group

Swiss America and Blanchard Company are among the best gold ira companies, providing assistance to clients in initiating and effectively managing their Gold IRAs, including Roth IRA options. As a reputable gold ira company, they ensure compliance with IRS regulations by navigating allowable gold types and purity standards, helping clients avoid penalties and legal issues.

Both gold ira companies offer extensive education on different procedures and investment strategies for Gold IRAs. Clients receive education on:

They are also kept updated on all decisions, similar to the strategic educational approach of American Hartford Gold.

Storage Solutions and Security

Regal Assets

Swiss America and Blanchard Company both offer secure storage solutions for clients’ precious metal investments. Swiss America provides bank-independent storage solutions, highly secure storage options, and individual allocation. Blanchard Company provides safe deposit boxes and advanced depositories for secure storage of precious metals.

Apart from providing secure and insured storage options, Swiss America offers tailored and highly secure warehouse solutions. These storage solutions are specifically designed to protect against natural disasters and theft. When investing in physical precious metals, one must take into account the need for secure storage options that come with ample insurance and security provisions.

Reputation and Industry Recognition

Swiss America has achieved an A+ rating and accreditation from the Better Business Bureau and has been acknowledged by the World Proof Numismatic Association, establishing its reputation as a trusted and respected player in the industry.

Blanchard Company, with a rating of 4.88 out of 5 stars by customers on Trustpilot and an A+ rating on the Better Business Bureau, is also recognized as a reputable entity in the precious metals market. Whatever your investment goals are, it is clear that both companies have earned their industry recognition and strong reputations.

Numismatic Offerings and Collectibles

Regal Assets

Swiss America offers a diverse range of coins, including:

This provides collectors and investors with a wide range of options to choose from, ensuring they can find the perfect addition to their collection or investment portfolio.

For those interested in early American coins, Bunker Hill Rare Coin, a specialized company, offers services such as appraisals and auctions. These services may be of interest to clients of Swiss America and Blanchard Company seeking rare numismatic pieces.

Risk Management and Diversification Strategies

Diversifying within precious metals is beneficial as it creates a balance between tangible metals and paper assets such as ETFs and mining company stocks. This helps mitigate risks and optimize investment strategies. Such a strategy is key to building a resilient and diverse portfolio, which in turn lessens the effects of market volatility on the investment.

Investments in precious metals carry inherent risks of market volatility and liquidity concerns. However, strategies such as setting stop-loss orders, limiting the portfolio’s share of precious metals, and regularly evaluating and adjusting holdings in line with market conditions can mitigate these risks. Professional financial advisors, like those at Swiss America and Blanchard Company, can aid investors in customizing their investment strategies to align with their individual risk tolerance and investment objectives.

Key Differentiators

Swiss America specializes in the creation of precious metal portfolios that encompass gold, silver, and platinum products. They provide certified advisers to aid in investment decisions and trained professionals to facilitate the construction of portfolios and the acquisition of gold coins and bullion.

Blanchard Company’s pricing structure for investment advisory is based on the client’s assets, with specific thresholds. While Swiss America’s pricing structure is linked to the market value of precious metals.

In terms of customer service, Swiss America prioritizes building long-term relationships and ensuring customer satisfaction, whereas Blanchard Company adopts the ‘CARE approach’ to ensure every person within the organization feels valued and cared for.


In conclusion, both Swiss America and Blanchard Company offer a comprehensive range of services and products for precious metal investments. Their reputation, industry recognition, customer service, and commitment to providing educational resources and market analysis tools position them as leading choices for investors. It is essential, however, for investors to understand the unique offerings and approaches of each company to choose the one that best aligns with their investment goals and preferences.

Frequently Asked Questions

What types of precious metals are available for investment through Swiss America?

You can invest in gold, silver, and platinum through Swiss America. These precious metals are available for investment.

What are the primary investment services offered by Blanchard Company?

Blanchard Company offers investment services in gold, silver, platinum, and palladium bullion, as well as American numismatic rarities, along with guidance on incorporating precious metals into retirement accounts such as Roth IRAs.

What is the significance of transparency in pricing structures for investments in precious metals?

Transparency in pricing structures for investments in precious metals is crucial as it ensures that clients have a clear understanding of the costs associated with their investments.

What storage options are available for securing clients’ precious metals from Swiss America and Blanchard Company?

Both Swiss America and Blanchard Company offer highly secure storage options for clients’ precious metals, including bank-independent storage solutions and safe deposit boxes. Choose the option that best suits your needs.

What are the product offerings and distinctive services that set Swiss America apart from Blanchard Company?

Swiss America stands out from Blanchard Company due to its specialized focus on creating precious metal portfolios, offering certified advisers, and providing trained professionals to assist with portfolio construction and gold acquisition. This sets them apart in the industry.