JM Bullion vs Sprott Money: A Detailed Comparison

When it comes to investing in precious metals, choosing the right dealer is critical. If you’re weighing JM Bullion vs Sprott Money, you’re considering two of the industry’s most reputable sources. This article provides a direct comparison of both companies, from product selection to customer service, pricing, and more, to help you make an informed decision on where to entrust your investments in gold, silver, platinum, and palladium.

Key Takeaways

Company Overview

JM Bullion

Investment in precious metals represents:

The emergence of online bullion dealers has further enhanced the accessibility and convenience of this strategy, making it easier for investors to find relevant ads and manage their digital assets.

However, like every investment, there are risks involved. Precious metals investments can be volatile and are subject to headline risks, economic indicators, and fluctuations in gold prices, among other factors. That’s where the role of reputable bullion dealers like JM Bullion and Sprott Money comes into play. These companies support risk mitigation and informed decision-making for investors through their commendable customer service, competitive prices, and diverse range of gold and silver products.

JM Bullion

Established in 2011, JM Bullion has grown from a specialized online retailer to one of the leading companies in the precious metals industry. Over the years, it has expanded its operations, working closely with bullion banks and other partners to offer a diverse range of precious metal products, including:

Despite offering the highest quality bullion products, their pricing remains extremely competitive compared to major competitors like APMEX and Money Metals. This competitive pricing, coupled with their excellent customer service, has solidified JM Bullion’s reputation as a trustworthy and reliable dealer for investors seeking to purchase precious metals.

Sprott Money

Since 2008, Sprott Money Ltd has gained prominence as an international dealer of gold and silver bullion. Their presence in the market has been substantial. Founded by Eric Sprott, a well-known precious metals investor, the company is headquartered in Canada and offers a comprehensive e-commerce store with a wide range of products, as well as precious metal news channels and a wealth of investor information on their website. Their objective to enhance client service is reflected in their superior customer service, transparent pricing, and commitment to offering high-quality products.

Although Sprott Money is a popular option among precious metals investors, it may not be the only option, as other companies like JM Bullion also offer a broad spectrum of products and services.

Product Selection

JM Bullion

Both JM Bullion and Sprott Money offer a diverse range of precious metals products. However, some customers have reported inconsistent stock availability at Sprott Money, with limited stock available for delivery at times. There have also been cases where a customer received a gold coin from Sprott Money in a plastic bag with a visible scratch and lacking an assay, indicating issues with product quality.

Gold Products

When it comes to gold products, both JM Bullion and Sprott Money have a lot to offer. JM Bullion provides a wide range of gold products, including gold bars, jewelry, coins, and rounds. On the other hand, Sprott Money focuses mainly on offering gold bars and coins in their gold product selection, including popular options such as the American Gold Eagle, the Canadian Gold Maple Leaf, and the Gold American Buffalo Coin.

In terms of sourcing, JM Bullion acquires their gold bars from a variety of origins, whereas Sprott Money procures their gold bars from high-quality manufacturers, although they do not disclose specific mints. This difference in sourcing may influence the selection of gold products available from each dealer.

Silver Products

As for silver products, both JM Bullion and Sprott Money offer a diverse range, including coins, bars, and rounds. Sprott Money showcases exclusive silver bullion options produced by AMARK Precious Metals Mint and the 1 oz Silver Buffalo Asahi Round, while JM Bullion offers a range of silver products from 1 Gram to 100 oz.

When it comes to sourcing, JM Bullion sources its silver products from several reputable mints, including:

Sprott Money, on the other hand, sources its exclusive silver products from AMARK Precious Metals Mint.

Platinum and Palladium

The selection of platinum and palladium products at JM Bullion and Sprott Money may be more limited compared to gold and silver, but they still offer a variety of options. JM Bullion offers a variety of platinum products such as bullion bars and coins like the Platinum Elephant and 10 oz Credit Suisse Platinum Bars, while Sprott Money provides a selection of platinum bullion, coins, and bars.

When it comes to palladium, both JM Bullion and Sprott Money offer options for investors. JM Bullion provides palladium coins and bars, including options from Credit Suisse and PAMP Suisse. Sprott Money also offers physical platinum and palladium investment products.

Pricing and Premiums


It’s time to examine the pricing and premiums of JM Bullion and Sprott Money. Both companies ensure price transparency by providing real-time updates on their product prices. They also strive to stay competitive in the market, with JM Bullion offering prices closer to the base value of the metals, and Sprott Money offering a premium/discount for gold and silver at -4.45%.

Price Transparency

JM Bullion presents live prices for:

on their website, alongside historical price charts. On the other hand, Sprott Money exhibits the current silver price at the top of each page on their site and provides a Best Price Match Guarantee.

Both companies determine their pricing policy based on the metal’s spot price, adding a modest premium. This ensures that investors are provided with precise and comprehensive pricing information, encouraging transparency and enabling investors to monitor prices in real time.

Competitive Pricing

In terms of competitiveness, JM Bullion and Sprott Money both offer prices that stand up against the competition. JM Bullion’s premiums are competitive, particularly for larger orders, while Sprott Money’s pricing is highly competitive in comparison to other online bullion dealers.

The pricing of precious metals at both companies is influenced by various factors including spot prices, market conditions, and supply and demand fundamentals. This allows them to stay competitive in the market and offer the best possible prices to their customers.

Payment Options

JM Bullion

JM Bullion and Sprott Money both provide their customers with a diverse array of payment options. Some of the payment options offered by JM Bullion include:

JM Bullion also offers discounts for certain payment methods.

Sprott Money offers the following payment methods:

Shipping and Delivery

Another vital factor to consider when selecting an online bullion dealer is shipping and delivery. JM Bullion utilizes USPS, FedEx, and UPS for shipping orders, depending on the contents of the order. They provide free shipping for orders exceeding $199. The products are dispatched in discreet packaging and are fully insured, with the possibility of expedited shipping at an additional charge.

Upon clearance of payment, the majority of JM Bullion orders are typically dispatched within one business day. The delivery timeframe may vary depending on the chosen shipping method and destination, but generally ranges from 1 to 3 business days after dispatch.

On the other hand, Sprott Money typically uses a swift courier service following the resolution of any extended processing times, ensuring expeditious delivery upon shipment.

Customer Service and Support

JM Bullion

Like any business, customer service and support play a pivotal role in online bullion dealers. Both JM Bullion and Sprott Money are renowned for their superior customer service. However, some customers have encountered difficulties with Sprott Money’s phone support due to the limited availability of staff to handle calls and receiving generic confirmations that may not fully address their specific concerns.

On a bright note, customers have reported an exceptional first-time service experience with Sprott Money, characterizing the account creation and trade execution as slick, intuitive, and easy to use. The company’s approach to simplifying regulatory processes has also been well-received, and customers have indicated a willingness to utilize the services again.

In general, Sprott Money has gained a reputation for its exceptional customer service.

Online User Experience

Considering the online user experience is another significant factor when selecting an online bullion dealer. Both JM Bullion and Sprott Money have made efforts to ensure that their websites are user-friendly and provide comprehensive product information. For instance, JM Bullion offers a dedicated section on price charts for various precious metals and uses a wider page format with a catalog design for easier product browsing.

Sprott Money provides a user-friendly experience, particularly tailored for first-time users. They offer features that enable customers to:

These features make it easy for customers to oversee their accounts on Sprott Money’s website.

Storage Solutions

In terms of storage solutions, JM Bullion and Sprott Money both offer comprehensive options. JM Bullion provides secure storage through TDS Vaults and other depository facilities to accommodate various customer needs, from smaller quantities to larger bullion holdings. On the other hand, Sprott Money offers comprehensive domestic and international storage options for their clients, ensuring that your precious metals are safe and secure.

Both companies also offer comprehensive insurance for their stored precious metals, guaranteeing full compensation in the event of loss, theft, or damage. As for the fees, JM Bullion’s storage service fees range from $200 to $500 annually, in addition to the storage fees paid to depositories for the use of their facilities.

Educational Resources

Investing requires education, and both JM Bullion and Sprott Money cater to this need by providing abundant educational resources for their customers. Some of the educational resources they offer include:

These resources can help you gain the knowledge and understanding you need to make informed investment decisions.

In addition to articles and guides, Sprott Money’s website provides a diverse range of educational content, including:

These resources provide valuable insights for investors, helping them make informed decisions about owning precious metals and managing their precious metals investments.

Reputation and Trustworthiness

Lastly, we will examine the reputation and trustworthiness of JM Bullion and Sprott Money. Both companies have a strong reputation in the industry, with many customers expressing satisfaction with their services. However, like any company, they have also faced some challenges. Some customers of Sprott Money have reported negative experiences, such as not receiving their orders or having to travel to a drop location to pick up their order.

Despite these challenges, both companies have made efforts to improve their services and ensure customer satisfaction. For instance, Sprott Money extended a gesture of appreciation to a customer by providing a complimentary one ounce silver round as a token of gratitude for their patronage. Such gestures help build trust and reinforce the company’s reputation for excellent customer service.


In conclusion, both JM Bullion and Sprott Money offer a wide range of products and services for precious metals investors. They each have their strengths and areas for improvement, and the choice between the two will largely depend on your specific needs and preferences. Whether you’re a novice investor looking to get started with precious metals or a seasoned investor seeking to diversify your portfolio, both companies provide a trustworthy and reliable platform for your precious metals investments.

Frequently Asked Questions

Has JM Bullion ever sold fake gold?

No, JM Bullion assures the authenticity of each product they sell to prevent the sale of fake gold or silver.

Who is the best company to buy gold coins from?

The best company to buy gold coins from is one of the well-known and trustworthy gold dealers like JM Bullion, APMEX, or American Hartford Gold.

Which bullion brand is best?

The best and most trusted bullion brands include [list of brands].

Is it good to buy gold from JM Bullion?

Yes, it is a good idea to buy gold from JM Bullion. They are a reputable and well-established company with a strong track record and positive customer reviews.

What types of products are available from JM Bullion and Sprott Money?

JM Bullion and Sprott Money both offer a wide range of precious metals products, including gold, silver, platinum, and palladium in the form of coins, bars, and rounds. This allows customers to choose from a variety of options to suit their investment preferences.